Steve Marzolf [editorial/content/strategy/copywriting]

work I've done, who I've done it with and what's happening now…

HBO Boxing

In 2011, I took the lead on boxing content for HBO.com. In addition to managing the editorial for the site and HBO’s boxing blog InsideHBOBoxing.com, I oversaw robust content packages to support the network’s pay-per-view events. During a major fight week, I’d assign dozens of articles, produce stylized news videos live from Las Vegas, and live-tweet the night’s action from ringside via @HBOBoxing. I also worked to launch new digital content initiatives, including ‘Under the Lights,’ a “pause-and-play analysis” web exclusive that grew quickly in popularity. (The segment for Pacquiao-Marquez 4 embedded below received more than 1 million views on YouTube during the two weeks surrounding the fight).

Written by Steve

May 14, 2012 at 9:50 pm

Posted in HBO

Tagged with , ,

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